On August 27, Viet Nam National Administration of Tourism (VNAT) organized a Viet Nam tourism roadshow on the sideline of the American Travel Association (ASTA) Global Convention 2019 at The Diplomat Beach Resort, Hollywood, Florida, USA. The event had attendance of Mr. Bob Duglin - Vice President of American Travel Association and about 130 guests from US travel agents, airlines, and press media.

Opening the roadshow, Mr. Nguyen Trung Khanh - Chairman of VNAT emphasized that Viet Nam is a safe and friendly destination, Viet Nam is capable of organizing significant international events. Thanks to the development of diplomatic and economic relations between Viet Nam and the US, tourism exchange between the two countries has been increasing. He expected to receive the support of ASTA and US travel enterprises for Viet Nam’s host of  ADE 2020 and affirmed that Viet Nam will successfully organize the event.

At the roadshow, representatives of VNAT shared information of Vietnam tourism, the "Vietnam NOW" campaign, tourism products, services and destinations suitable for the US market such as high-class resort, adventure tourism, cruise tourism, DMZ tour….  Representative of Vietnam Tourism Association also had an introduction about the hosting plan for ADE 2020. 

US travel businesses highly appreciated the potential of Viet Nam’s destinations. They expected to open direct flights between the two countries...At the event, tourism businesses from both sides had the opportunity to connect in order to seek opportunities for tourism cooperation and market development.

vietnamtourism.gov.vn